Digital marketing
20 Aug 2026
18
Most people leave if a page has not opened within three seconds — and Google notices that behaviour too.
A customer notices even a one-second delay, and most give up and leave after three seconds without a page loading. Google reads that same behaviour and ranks the site accordingly.
Easy ways to speed it up
- Shrink the images. A photo straight off a phone camera is large — compress it before uploading.
- Cut unnecessary plugins and animation. Loading fast matters more than looking flashy.
- Use decent hosting. Cheap shared hosting is often the real reason a site is slow.
If working this out yourself feels like too much, take the free digital audit — it checks site speed too.